Hi guys! I’m back with another BB cream review. A few months back I looked at the Maybelline Pure BB Cream and someone had recommended the Fresh version instead. So of course I wanted to check it out!
$8.99 Like most drugstore products, this changes prices depending on where you get it and if any sales or deals are going on. I bought mine back in the spring or summer, so I don’t remember where I got this or how much I paid. I think it was from Walmart or Target.
This uses very similar packaging to the Pure version. The main difference is that the text is pink instead of blue. It’s a squeeze tube, which I do like for BB creams as it’s easier to control how much product you want.
The shade range:
This BB cream comes in 5 shades according to the Maybelline website. However, I’ve only seen the middle three for months. Even Ulta’s website lists three. BB creams always have a very shade range, the thinking being that lighter coverage should match more skin tones. Honestly I don’t really get it, partly because I’m usually either right in between shades (meaning mixing shades) or paler than the lightest offering.
I own the lightest shade of the three, 110 Light/Medium. It’s a little dark for me. I think 100 Light may be a little light, though.
I noticed that this has a different formula than what was listed on both the Ulta and Maybelline websites (both of which are also different). From the back of my product:
Active: Titanium Dioxide 1.15%. Inactive: Water, Ethylhexyl Palmitate, Glycerin, Octyldodecanol, Silica, Pentylene Glycol, Sodium Acrylate / Sodium Acryloyldimethyl Taurate Copolymer, Octyldodecyl Xyloside, Phenoxyethanol, Isohexadecane, Punica Granatum (Pomegranate) Fruit Extract, Hydrogenated Lecithin, Hydroxyethyl Acrylate / Sodium Acryloyldimethyl Taurate Copolymer, PEG-30 Dipolyhydroxystearate, Sodium Dehydroacetate, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, Caprylyl Glycol, Disodium EDTA, Polysorbate 80, Citric Acid, Potassium Sorbate, Propylene Glycol, Sorbitan Oleate, Sorbitan Isostearate, Polysorbate 60, Chamomilla Recutita (Matricaria) Flower Extract, Aloe Barbadensis Leaf Extract. May Contain: Titanium Dioxide, Iron Oxides.
I really don’t know how a product may contain the active ingredient listed at a very specific percentage.
Ulta’s website is still showing the old packaging, so I assume it is the old formula, as well. Maybelline’s website is similar to that, but excludes the third-to-last ingredient (Methylisothiazolinone). Maybelline does show the new packaging. My tube replaces that ingredient with three others (third- through fifth-to-last as above). It also switches a couple ingredients around with ones right before or after them and includes the pomegranate extract (which is called out in the pink bar on the front of the packaging).
- Blurs imperfections
- Evens skin tone
- Protects with SPF 30
- 0% oils and heavy ingredients
It also has a “New & Better” formula. The back lists “improved texture: glides easily for smooth application”. Other than the bar saying “pomegranate extract”, there’s nothing to call attention to what benefits the pomegranate offers. Someone may assume that’s for the texture, but a Google search tells me antioxidants and hydration.
This BB cream is very light coverage. I do like that about this, though. It’s easier to get away with the wrong shade, for one thing. I also like being able to get away with less coverage at times. It sinks into the skin easily without looking like it’s just sitting on top of the skin. The Pure version dried down too quickly and was hard to work with, but not this! It gives a glowing, healthy look to the skin. If you don’t have much to hide, maybe a little redness, this will just perfect your skin that little bit more. But it’s not going to really hide acne or acne scars.
And unlike many BB creams with more coverage, it’s not a thick, heavy formula. I haven’t had a problem mixing this with anything. It lightens heavier formulas and can be used as a primer under foundation. My favorite mixture with this is the Smashbox Camera Ready BB Water, which is super dewy and very pigmented. A couple drops of that lightens this shade while giving more coverage and a dewier finish. I don’t think I’ve ever had a bad mixture of products.
After six plus months of use, I can say that this BB cream is pretty versatile for most skin types. If you’ve got dry skin, so long as it isn’t flaky, a hydrating spray or primer is probably good enough to keep it fresh throughout the day. I’ve noticed that it can dry down a little and can look over-powdered after six to eight hours. That said, I notice that with most foundations and BB creams to a larger extent. This does emphasize any flakiness that I have, as well. In summer months, I noticed how this doesn’t work as well with oiliness or sweat. I walk quickly to work in the morning, and this is often starting to slide around a bit by the time I get to work (in hindsight powdering would have helped). A mattifying primer would also be a great idea.
This is worlds better than the BB Pure version. If you can fit one of the three shades (or if you magically come across the other two) You might want to try this for light, lightweight coverage!